Target is joining a wave of US companies pulling back on diversity, equity and inclusion (DEI) initiatives, as right-wing pressure leads companies to alter their commitment to hiring diverse candidates and expanding access.

Target on Friday said it’s rolling back diversity, equity and inclusion programs — including some that aim to make its workforce and merchandise better reflect its customers.

Target Corp. is rolling back its diversity, equity and inclusion initiatives, becoming the latest company to reverse course amid pressure from President Donald Trump and conservative activists to end such policies.

The retailer follows a litany of major companies that have already scaled back DEI initiatives, including Walmart, McDonald's and Meta. The big picture: The landscape for DEI initiatives has weakened in recent months as Trump and the MAGA movement targeted companies that have made it a priority.