People are going to Xiaohongshu a.k.a. RedNote, a Chinese social app, in the midst of TikTok's impending ban. Here's what you should know about it.

On the heels of TikTok's looming shutdown on January 19 over its ownership in the U.S. (unless the Supreme Court intervenes), it looks like another American users are flocking to a Chinese app called Xiaohongshu as people become less optimistic that TikTok can overturn U.

RedNote (Xiaohongshu) is a relatively new social media platform designed to cater to users seeking a more intimate and engaging experience compared to mainstream networks like TikTok. Launched in response to increasing concerns about privacy,