Packaging shapes consumers’ split-second decisions by conveying quality, usability, brand values and sustainability while ...

Once designed mainly to protect products and display basic information, retail packaging now plays a far more complex role in modern commerce.

As highlighted by Towards Packaging research, the global artificial intelligence (AI) in the packaging design market, valued ...

The RIT student-designers on Team Frears placed second in the 2020 Paperboard Packaging Student Design Challenge for their packaging designs of a toolkit for educators to be distributed by the ...

The packaging industry in 2025 is undergoing a transformation driven by consumer expectations, environmental regulations, and technological advancements.

“User-friendly” is typically understood in the context of how easy something is to use or operate. Although this definition has significant implications for packaging designers and engineers, the best ...

Packaging science goes far beyond mere protection and containment. It's a bridge between products and consumers, serving as a powerful tool for marketing, sustainability, and innovation. This is where ...

What makes a product stand out? When your product is lined up on a shelf with your direct competitors side by side, what makes a customer choose yours over the others? Some of it is brand loyalty.

Advent calendars are a well-established Christmas tradition, but are they inherently wasteful - or are they adapting to a ...