Audi unveils new EV brand in China

Audi launches a new brand in China without the four-ring logo
Audi is making a big change to its branding for the Chinese market with a new logo that lacks the automaker’s famous four-ring emblem. Today in Shanghai, the company showed off the new “AUDI” logo — yes, it’s just Audi in all caps — on the front of a new E concept electric Sportback that notably lacks its broadly used “E-Tron” branding.
Audi unveils new EV brand in China without four ring logo
Audi on Thursday unveiled a new electric vehicle brand in China whose cars will sport just the name AUDI and not its signature four-ring logo, a move aimed at attracting younger customers in the world's largest auto market.
Audi Says Goodbye To Its Iconic Four Rings With New E Concept And Branding In China
The new concept took a bow at a private event in Shanghai and previews the company's latest branding direction.
Audi's Most Interesting EV Is Only for China
The cooperation will further expand the Audi portfolio of battery electric vehicles (BEV) in China and accelerate the company’s transformation in the world’s largest market.” AUDI plans to launch three production EVs for China based on this concept,
Audi launches China-focused EV brand with debut of E concept
Viknesh Vijayenthiran November 7, 2024 Comment Now! Audi launches AUDI EV brand in China; AUDI EVs developed in partnership with China's SAIC; First AUDI EV due in mid-2025; Audi
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