I opened the App Store today to find an emulator I’d read about, and a new prompt appeared under the search bar inviting me to “search the way you talk.” I hadn’t seen the prompt before on ...

The first is that building a search engine would be expensive and time-consuming, which makes sense -- search advert ...

The App Store on iPhone and more recently rolled out changes to three key tabs that help make new app discovery easier than ever.

One of the less-talked-about features of Apple Intelligence is the ability to use Natural Language Search in some apps with your iPhone. It all started with the App Store in iOS 18.1, and it has ...

As it describes, Apple's update in October added, “App Store search lets you use natural language to find what you’re looking for more easily.” It’s also not the only place Apple is adding ...