Panasonic just unveiled its new TV lineup for 2025 at CES 2025, and I had the opportunity to see the latest models up close. The new offerings include flagship OLED and mini-LED TVs, along with a budget LED TV series that’s exclusive to the US market.

Panasonic is back in the U.S. in full force, today announcing three new TVs, including an MLA-free OLED, the flagship Z95B. The Latest Tech News, Delivered to Your Inbox

Panasonic's return to the US market continues with the Z95B OLED TV, which will come in three sizes. Panasonic has revealed its flagship Z95B OLED TV will come in three sizes up to 77 inches and promises improved picture and sound quality.

Panasonic, which is now selling TVs in the USA again – a territory it has long been absent from – returned in 2024 with the Z95A. For 2025, however, its new Z95B upgrade has taken a leaf out of LG's book and dropped Micro Lens Array (MLA) technology for multi-layer OLED – which means yet more peak brightness is possible.

The W95B could also find its way among the best gaming TVs this year thanks to its 144Hz refresh rate and new addition of AMD FreeSync Premium. HDR Tone Mapping and True Game Mode also round out its many enticing gaming features. Panasonic has yet to officially announce pricing on the new sets so stay tuned for more information as it rolls out.

The Z95B series is powered by the HCX Pro AI Processor MK II processor supported by a 4K Remaster Engine that enhances streaming picture clarity. By leveraging AI and mathematical models, it delivers crisp, natural imags with exceptional noise reduction for a and superior viewing experience. Gradation has also been improved to reduce banding.

Panasonic Z95B Series OLED TV is also compatible with Apple's ecosystem, allowing users to stream from their iPhone, iPad, or Mac

The Z95B series features a new Primary RGB Tandem Panel and Panasonic’s unique ThermalFlow cooling system to deliver unprecedented brightness, high contrast and exceptional colour. It also features Prime Video Calibrated Mode and sees a return of Calman calibration and ISFccc support.

Panasonic has introduced a new OLED television that it says is exceptionally bright, enabling it to reach a new high in colour contrast and vibrancy. To increase brightness by up to 40%, four OLED layers are stacked on top of each other,

CES is in full swing, and plenty of the top brands in the tech industry are showing off their latest and greatest tech. Among the announcements, we had a torrent of new TVs. Panasonic showed off its newest OLED TVs at CES,